Valance Counseling
Website: https://vcatx.com
Duration: 6 Weeks
I’ve worked with Christy through the years as a photographer, so when he asked me to help him make a website, it was absolutely a “HELL YEAH!” for me!
While his logo was already made, he wasn’t a fan of his old colors (“So much brown!”). So I sat down and researched all of his competitors. But they aren’t really competitors, because most therapists don’t have branding.
So then I focused on creating a color palette he’d love. With his brand expansion, he said he was really inspired by alchemy. So I decided to find a way to incorporate a futuristic feel without overwhelming or losing the brand intention.
In the end, we created a visually inclusive brand for those looking for religious trauma and sex therapy. Every time I open his website, I fall in love with it again!
And the coolest part? Less than a month after launch, he needed to create a waiting list!
Fonts
![1](https://averyatelier.com/wp-content/uploads/2024/04/1.png)
![2](https://averyatelier.com/wp-content/uploads/2024/04/2.png)
Iconography
![3](https://averyatelier.com/wp-content/uploads/2024/04/3.png)
![4](https://averyatelier.com/wp-content/uploads/2024/04/4.png)
Color Palette
![Valence Counseling](https://averyatelier.com/wp-content/uploads/2024/04/Valence-Counseling.png)
“I’ve worked with Jenna across multiple businesses and industries and they are consistently reliable, kind, communicative and competent. I couldn’t be prouder of my website or happier with the experience.”
Christy Powell
![VC-Horizontal-Color (1)](https://averyatelier.com/wp-content/uploads/2024/04/VC-Horizontal-Color-1.png)